Actemra “RA”

For this spot, we spent real time getting to know our subjects—and letting them get to know each other. That trust opened the door to deeper stories and created a set that felt collaborative, creative, and genuinely positive.

Director: Thor Raxlen
Client: CDMI

Group Creative Director: Michelle Monteforte
Art Director: Susan Falco
Producer: Hilary Beker

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Rogaine “Beauty”

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Xtandi “I'll Fight This”